Use video to get more marketing umph from your paper based assets – Why Video Drives Sales
Leveraging traditional paper based and PDF digital assets can be a huge win when looking to get started creating a steady flow of business sales and marketing video content. Not only are budgets approved for these assets, but time and effort has already gone into the design creation and messaging.
One of the best places to start is by looking to make a consistent flow of video the backbone of your marketing program – brochures, website content, PowerPoint presentations. Basically, look at your sales materials and key messages that are important to you prospects going thru the sales process. Then, integrate and use your professional business videos across your entire marketing and sales cycle – from building awareness to winning the deal.
Here is one example of extending the marketing life of a digital asset into video. Originally posted in Social Media today on October 25, 2013 under the title, Why Videos Drive Sales [INFOGRAPHIC], [http://businesstips.com/business-video-can-drive-sales] the video below was easily crated to continue the marketing campaign, driving awareness, social credibility and fresh leads.
Because time, money and effort was already invested into the research design and creation of the InfoGraphic, the cost for animating the explainer video was nominal.
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About Robert Weiss
Robert Weiss, President of MultiVision Digital , has over 14 + year background in internet marketing and sales processes tactics. MultVision Digital, helps companies develop video content marketing strategies to increase sales, lead generation, and client loyalty. With a talented and knowledgeable senior staff, MultiVision Digital knows how to turn video content into vast profits. …